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Magical - How to De-Risk the Process of Market Discovery
Tommy Barav, founder of Magical, discusses how they reached product-market fit by growing a Facebook group of thousands around Super Tools.
Product-Market Fit, Ideation, Fundraising, Scale, Case study
Overwolf – MVP Iterations Until Product-Market Fit
Uri Marchand, founder of Overwolf, discusses the trials and tribulations of building their MVP and the cost of waiting too long to launch to market.
MVP, Pivot, Fundraising, Case study
Rewire – Getting to Growth
Rewire founders share how they built their team, their strategies for scaling, and the impact of COVID-19 on their business.
Team Building, Scale, Case study
Loox - Bootstapping and Becoming Profitable
Yoni Elbaz, founder of Loox, shares all his tricks for bootstrapping, as well as best practices for acquiring new customers.
Bootstrapping, Unit Economics, Case study
Wibbitz – A Story of Company Culture
Yotam Cohen, founder of Wibbitz (and Daisy), shares his tips on how to build a strong company culture, including how best to hire and let go of team members.
Team Building, Company Culture, Product-Market Fit, Case study
YesChef – A Story of Validation
Steve Avery, founder of YesChef, shares the 4 questions he answered before executing his vision, as well as the harsh truths of being a sole founder and what it's like to raise capital as an outsider.
Fundraising, Product-Market Fit, MVP, Case study
Engie- Hardware is Hard
The highs and lows of building, scaling and closing a hardware company in the automobile industry, as told by Engie’s founder, Gal Aharon.
MVP, Scale, Pivot, Case study
Winning Big – OnO App At a Time
Founder, Nimrod Bar-Levin, discusses the evolution of OnO Apps, from ideation to acquisition, as trailblazers in the app development space.
Bootstrapping, Company Culture, Scale, Team Building, Exit, Case study
Wibiya - From Pivot to Exit
Daniel Tal, Founder of Wibiya, shares his struggles focusing on a target audience and the impact it had on their business model.
MVP, Pivot, Exit, Case study
Zebra Medical – The Art of Fundraising
Everything you need to know about fundraising, as told by Eyal Gura, founder of Zebra Medical, veteran entrepreneur and the first Zell graduate with a case study within the Harvard Business School collection.
Product-Market Fit, Fundraising, Case study
24me –From Ideation to CAC Control
Liat Mordechay Hertanu, founder of 24me, shares what it’s like to start a venture with her life partner, from ideation to releasing a product to market.
Ideation, MVP, Bootstrapping, Case study
Good Pharm – Lean to the Core; Boostrapping to Exit
Good Pharm founder, Adam Friedler, shares their bootstrapping methodologies, which led to profitability and ultimately the company's successful exit.
Bootstrapping, Ideation, Exit, B2C, Case study
Outgage – From Idea to Pivot
Mika Kayt, founder of Outgage, discusses how they pivoted twice in four years before becoming the business they are today, including shifting their model for corporate gifting to B2B.
Pivot, Case study
Bizzabo – Product-Market Fit and Pivoting
A deep dive into how Bizzabo began, how the founders reached product-market fit, and the company's various pivots - the last one keeping the company afloat in a post COVID-19 world.
Ideation, Product-Market Fit, Pivot, Case study
RealFace – Partner Choice is Critical
Adi Eckhouse, founder of RealFace, shares her two cents on how to choose a co-founder, pivoting from B2C to B2B, and RealFace’s acquisition by Apple.
Pivot, Fundraising, Case study
The Gifts Project – Building and Launching an MVP; Company Culture
Ron Gura, the founder of The Gifts Project, shares his fairytale startup story of how a small, self-motivated team, built a social group gifting platform that quickly got acquired by eBay for $30 million.
Company Culture, MVP, Case study
Parametrix – Minimal Viable Product in Hindsight
The Parametrix team share their ideation journey, their core team values, and how they got to product-market fit without launching a product in the insurance industry.
Product-Market Fit, Case study
Ladingo – Reducing Business Costs and Validating the Business Model
Hagar Valiano Rips shares how she broke down the gaps within overly bureaucratic industry and built an MVP that democratizes oversized global shipping.
Ideation, Product-Market Fit, MVP, Case study
Lumen – Hardware is Hard
Lumen founder, Daniel Tal, shares the various hacks they did to discover their target audience, while evolving their hardware product over a six year period.
Ideation, MVP, Product-Market Fit, Case study
Daisy – Business Plan Validation and Fundraising
Yotam Cohen sheds light on his thorough process for validating a business idea, raising funds as second-time entrepreneur, and how to get creative with a pitch deck.
Ideation, Product-Market Fit, Fundraising, Case study
Kano - Hiring and Sustaining Talent
Yonatan Raz-Fridman talks about leadership, the ins and outs of finding and hiring the right talent, and how best to let go of team members when it’s simply not a fit.
Team Building, Ideation, Case study
1Item - What Makes A Good Co-Founder
The story of two unlikely founders that started an online retail business overnight and through it discovered the secrets to a successful partnership.
Team Building, Bootstrapping, Product-Market-Fit, Case study
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